45%
would repurchase
3.6/5
package quality

price range

ingredients

( March 2019) Aqua/Water/Eau, Sodium Laureth Sulfate, Coco-Betaine, Glycerin, Sodium Chloride, Hexylene Glycol, Polyquaternium-10, Sodium Benzoate, Parfum/Fragrance, PEG-60 Hydrogenated Castor Oil, Pyrus Malus Fruit Extract/Apple Fruit Extract, Salicylic Acid, Aloe Barbadensis Leaf Juice, Linalool, Niacinamide, Pyridoxine HCl, Hexyl Cinnamal, Citric Acid, Saccharum Officinarum Extract/Sugar Cane Extract/Extrait De Canne A Sucre, Sodium Acetate, Hydroxypropyltrimonium Lemon Protein, Isopropyl Alcohol, Tocopherol, Phenoxyethanol, Citrus Limon Peel Extract/Lemon Peel Extract, Leuconostoc/Radish Root Ferment Filtrate, Camellia Sinensis Leaf Extract, Potassium Sorbate, Sodium Hydroxide.

Reviews

Reviews


5.0
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2 years ago

This is a great everyday shampoo. It's fairly gentle. It cleans well with a decent amount of lather. I don't think of this as either clarifying or moisturizing. It's exactly in the middle, cleansing w...Read more

2 people found this review helpful. Did you?

About reviewer (628 reviews)

Age44-55

SkinCombination, Fair, Warm

HairBrown, Straight, Fine

EyesHazel



5.0
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3 years ago

This isn't a bad everyday shampoo but it's not clarifying. This is a strenghening shampoo and my hair felt soft after use. This shampoo is silicone free which I love because silicones make my scalp mo...Read more

1 person found this review helpful. Did you?

About reviewer (292 reviews)

Age30-35

SkinAcne-prone, Olive, Not Sure

HairBlack, Straight, Coarse

EyesBrown


5.0
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6 years ago

I think I've tried the updated version because the Pure Clean I'm thinking about comes in the bluish packaging and the picture is of the, I'm guessing, older packaging. Even though this is clarifying...Read more

4 people found this review helpful. Did you?

About reviewer (68 reviews)

Age25-29

SkinNormal, Fair, Not Sure

HairBrunette, Straight, Other

EyesHazel


4.0
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8 years ago

After seeing all the bad reviews, I guess my hair isn't normal. I have oily color treated hair. This product left my hair feeling soft, bouncy and felt clean all day.

3 people found this review helpful. Did you?

About reviewer (20 reviews)

Age44-55

SkinVery Oily, Fair

HairBlond

EyesBlue


1.0
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8 years ago

I've been using this shampoo for a couple of weeks now, and though i like the way my hair dries and falls after washing with this, my scalp has been extremely itchy for the past few days and i will ha...Read more

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About reviewer (2 reviews)

Age25-29

SkinAcne-prone, Fair, Not Sure

HairBrunette, Wavy, Fine

EyesBrown


5.0
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from

9 years ago

I bought this for my 7 year old daughter b/c it smelled so good and was looking for a shampoo to clean the styling product grime out of her hair. Then I decided to try and I love it! It cleans my ...Read more

1 person found this review helpful. Did you?

About reviewer (116 reviews)

Age36-43

SkinOther, Other, Cool

HairOther, Straight, Other

EyesOther


1.0
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9 years ago

I have tried this product in the past and I forgot why I didn't buy it again. My husband picked up some of this shampoo and conditioner 3 days ago and all of my memories came rushing back as to why I ...Read more

3 people found this review helpful. Did you?

About reviewer (1 reviews)

Age30-35

SkinOily, Fair

HairBlond

EyesGreen


1.0
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9 years ago

I just used this shampoo for the first time, allured by the lack of toxic ingredients. Im not a chemistry expert, i wish i knew what was in this shampoo that gave me the reaction it did so i never eve...Read more

3 people found this review helpful. Did you?

About reviewer (30 reviews)

Age30-35

SkinCombination, Fair, Neutral

HairBrunette, Wavy, Medium

EyesBrown


1.0
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9 years ago

I ran out of my usual shampoo, Rene Furterers Karite, and I borrowed some of my mom's. Big mistake. As soon as I washed it out, I could tell my hair was a clump of wet hay. I'm a deeeep conditioner ki...Read more

4 people found this review helpful. Did you?

About reviewer (2 reviews)

Age36-43

SkinOther, Other

HairOther

EyesOther


2.0
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10 years ago

Luckily, It wasn't I who bought this product. It smells good, its better for the environment, however it dried my hair out so badly.Instantly after I washed it out my hair felt dry and rough. However,...Read more

1 person found this review helpful. Did you?

About reviewer (10 reviews)

Age19-24

SkinDry, Fair

HairBlond

EyesGreen


1.0
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10 years ago

This shampoo makes my hair feel like itb has been covered in wax. Its flat and heavy and just nit appealing at all. Not happy with this product at all.

4 people found this review helpful. Did you?

About reviewer (1 reviews)

Age30-35

SkinCombination, Fair-Medium

HairBrunette

EyesBlue


4.0
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10 years ago

I'm not sure why this has such awful reviews! I love this stuff! This is a great clarifying shampoo that removes buildup but doesn't dry out my hair. It creates a rich, thick lather and doesn't leave...Read more

2 people found this review helpful. Did you?

About reviewer (111 reviews)

Age19-24

SkinOily, Fair, Cool

HairBlond, Wavy, Coarse

EyesOther


2.0
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10 years ago

Glad they went all more natural and all..but this is a terrible product. At first i thought i loved it,the smell the lift in my hair...but not even twelve hours later it feels gucky...gross..can barel...Read more

1 person found this review helpful. Did you?

About reviewer (15 reviews)

Age25-29

SkinNormal, Fair, Neutral

HairBrunette, Wavy, Medium

EyesBlue


5.0
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10 years ago

love it so much.cleans well ,smells so good , it has a typical fructis scent with added more fresh clean and uplifting apple scent.it has a pure colorless formula a little bit watery texture but its o...Read more

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About reviewer (39 reviews)

Age25-29

SkinAcne-prone, Fair, Warm

HairBrunette, Straight, Medium

EyesBrown


2.0
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11 years ago

This product was terrible I thought it would be good at first because it said it was biodegradable and what not but it doesn't even clean my scalp! i washed my hair with this and after an hour there w...Read more

1 person found this review helpful. Did you?

About reviewer (1 reviews)

Age19-24

SkinSensitive, Medium, Not Sure

HairBrown, Other, Other

EyesBrown


3.0
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11 years ago

I like that this bottle packaging encourages buyers to recycle. In my case I recycle a lot in my neighborhood :) Did a decent clean- but I wouldn't say it left my hair very clean. It feels kind of oi...Read more

1 person found this review helpful. Did you?

About reviewer (227 reviews)

Age30-35

SkinNormal, Olive, Warm

HairBrown, Wavy, Coarse

EyesBrown


5.0
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11 years ago

Before I rave about this product, I need to state that I had very bad dandruff and seborrhea. Medicated shampoos failed, other organic and ethical shampoos made it worse, and I was getting to the poin...Read more

1 person found this review helpful. Did you?

About reviewer (1 reviews)

Age30-35

SkinCombination, Fair

HairBrown

EyesBlue


2.0
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11 years ago

All the of the reviews for this product are on target. I thought it was such a steal for a large bottle. So when you start using it, its awesome! it gets your hair super clean but after weeks of using...Read more

2 people found this review helpful. Did you?

About reviewer (208 reviews)

Age25-29

SkinCombination, Fair, Neutral

HairBlack, Other, Other

EyesBrown


1.0
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from

11 years ago

I used this shampoo once and I will never use it again. Before I used conditioner I could tell it was a bad shampoo. I would not recommend it to ANYONE! Even if it is biodegradable, it's an awful sham...Read more

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About reviewer (1 reviews)

Age25-29

SkinOily, Fair-Medium

HairBrunette

EyesHazel


2.0
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11 years ago

This product worked great for the first, hmm, say 2 and half months. I get very greasy roots and i thought maybe this would help, and it does. If you are looking for a clarifying shampoo to cleanse yo...Read more

1 person found this review helpful. Did you?

About reviewer (12 reviews)

Age19-24

SkinCombination, Fair, Warm

HairRed, Wavy, Coarse

EyesGreen