Luminous Shimmer Eyeliner in Black Cherry

I hate to be the negative nancy here...but I don't get the hype. At first, I was really excited about it from the reviews here, and the sample looks like a slightly lighter version of Alima's Milan...

Alima's packaging is just gorgeous (in the full sizes), their products are generally fantastic, customer service wonderful, and shipping times extremely fast. All that said and then you get a...

LOVE this color. I line my dark brown eyes with this color after using Gazelle on the lid. My only complaint is that if you don't apply it wet, and just try to apply it as a powder (which I...